Most Wanted: Music report – Scott Cohen, Patreon, diversity and more

  • Most Wanted: Music 2019 conference, conversation was nudged towards the creation of new value streams, pushing for meaningful diversity, and embracing change in an age that demands it.
  • Instead, he argued, new technology will create new revenue – as long as the industry thinks more boldly and inventively.
  • Finally, in the wake of Deezer trialling user-centric payouts to artists, Scott said that WMG have, “looked at the data but user-centric payouts don’t make an enormous change.
  • That mythical person who repeatedly streams only one artist a month [and thus should give all of one month’s subscription money to that one artist] doesn’t really exist.

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